News 6/6/2025
Timestamp participated as an official sponsor at SAS Innovate on Tour Madrid 2025, showcasing how Generative AI, synthetic data, and intelligent agents can significantly boost business ROI.
On 5 June, Timestamp participated as an official sponsor at SAS Innovate on Tour Madrid 2025, held at Green Patio Madrid. This key event in the fields of advanced analytics, artificial intelligence, and technological innovation brought together professionals and industry leaders to share trends, success stories and, above all, how AI is transforming decision-making within organisations.
Throughout the day, Timestamp’s team of experts engaged in strategic discussions focused on the value of Generative AI, showcasing how this technology can accelerate decision-making and generate real business impact.
One of the event’s highlights was the technical session "Gen AI in Action: How to Achieve Massive ROI with SAS Synthetic Data and SAS Agentic AI", presented by Javier Álvarez, Commercial Director of Analytics, Data and AI at Timestamp, alongside Cristina Pérez and Amaya Cerezo, both Customer Advisory AI & Advanced Analytics at SAS.
The session explored the key challenges faced by organisations and the impact of Generative AI on business outcomes, from a corporate, trustworthy and governed perspective. It also demonstrated how organisations can harness SAS capabilities to maximise the ROI of their AI initiatives.
Through real-life examples and practical use cases, attendees saw how these technologies are revolutionising industries such as financial services, insurance, and retail, providing clear and measurable competitive advantages.
Timestamp’s participation in SAS Innovate on Tour Madrid 2025 reinforces its strategic alliance with SAS and their shared commitment to responsible innovation and the development of solutions that help companies make smarter, faster, and more sustainable decisions.
Find out more about our analytics capabilities at: https://www.timestampgroup.com/en/offer/data-analytics-en
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